Posted Date : August 23,2019
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-13612
Government authority located in Michigan; USA based organization looking for expert vendor for marketing communications support services.
[A] Budget: Looking for Proposals
[B] Scope of Service:
(1) Vendor needs to provide marketing communications support services.
- Marketing Research: Market analysis, focus groups, and other marketing research that may include questionnaire development, data acquisition, conducting surveys, and providing detailed findings and executive reporting to GVSU. Also provide analytics for digital, email, and direct mail tactics.
- Strategy: Marketing/advertising communications strategy development. Demonstrated experience in higher education marketing is preferred.
- Project Management: Manage all projects according to budget and timeline. Includes language translation services, event advertising, and another project coordination.
- Creative Services: Copywriting, graphic design, and production services for print, digital, transit, and email, including same day and 24-hour turnaround. For radio/audio: concept development, copywriting, and production. For direct marketing: List acquisition, data management, and mail coordination; print and email design and execution.
- Media Planning, Negotiating, Administration, and Execution: Includes print, radio, television, outdoor, transit, digital, mobile, social media, radio/audio, and other media in markets throughout Michigan, surrounding states, and internationally.
(2) All question must be submitted no later than September 4, 2019.
(3) Contract period will be for one year.
[C] Eligibility:
Onshore (USA Only)
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: September 23,2019
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$
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Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-13612
Government authority located in Michigan; USA based organization looking for expert vendor for marketing communications support services.
[A] Budget: Looking for Proposals
[B] Scope of Service:
(1) Vendor needs to provide marketing communications support services.
- Marketing Research: Market analysis, focus groups, and other marketing research that may include questionnaire development, data acquisition, conducting surveys, and providing detailed findings and executive reporting to GVSU. Also provide analytics for digital, email, and direct mail tactics.
- Strategy: Marketing/advertising communications strategy development. Demonstrated experience in higher education marketing is preferred.
- Project Management: Manage all projects according to budget and timeline. Includes language translation services, event advertising, and another project coordination.
- Creative Services: Copywriting, graphic design, and production services for print, digital, transit, and email, including same day and 24-hour turnaround. For radio/audio: concept development, copywriting, and production. For direct marketing: List acquisition, data management, and mail coordination; print and email design and execution.
- Media Planning, Negotiating, Administration, and Execution: Includes print, radio, television, outdoor, transit, digital, mobile, social media, radio/audio, and other media in markets throughout Michigan, surrounding states, and internationally.
(2) All question must be submitted no later than September 4, 2019.
(3) Contract period will be for one year.
[C] Eligibility:
Onshore (USA Only)
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: September 23,2019
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$